ROSE ROAD ASSOCIATION

“Xebre guided us through the process of revamping our slightly tired website. We’re so pleased with what they produced. Thanks guys!"

Chloe Atkins, Head of Fundraising, The Rose Road Association

WEBSITE REVAMP

Rose Road's website had been using the same out-of-date template for almost a decade, and it was no longer fit for purpose. As technology had moved on, many of their users had shifted to accessing Rose Road's non-responsive website using their tablets and smartphones, and were struggling to access the content.

Xebre worked with Rose Road to develop a modernised responsive template for their site. As Rose Road are a charity which supports people with disabilities, we really wanted to emphasise accessibility and making their content easier to engage with.

We kept much of their original content intact and focused on making it better laid out and easier to read. We achieved this by increasing the size and spacing of font, and incorporating print spacing techniques to standardise the gaps between headers and paragraphs, making it easier for people with visual/reading impairments to scan text. By incorporating modern responsive design techniques, their website now scales content to fit different screen sizes and works much better across smaller devices.

The team at Rose Road were very pleased with the end result. After seeing their website modernised they've been inspired to investigate incorporating other features, like an online shopping portal to sell their range of christmas and greetings cards.